Brand Manager
Salary: £30,000 p.a.
Location: Staffordshire
- Develop and delivery brand marketing short and long term plans, within deadline and budget.
- Campaign management – coordinate with wider team to ensure campaigns are executed effectively and generate ROI.
- Develop pricing and presentation tools considering profit margins, distribution goals, brand strategy and company objective.
- To co-ordinate a cross functional team to develop campaign launches of new products, sales packages or promotions with structured sales drive and forecast; including analyzing information such as customer testing, competitor information or team feedback
- Update Marketing Manager on all aspects of the brand to ensure visibility to key issues.
- Develop new information materials to achieve maximum exposure through internal and external publications, PR events and exhibitions.
- Project managing events such as trade exhibitions and company events and launches.
- Building and maintaining strong relationships with key trade and consumer media, and communicating with them regularly.
- To analyse market, consumer trends/requirements, customer/team feedback and competitive information to understand brand position and identify commercial needs/values to support successful future growth of each brand in each sales channel.
You must have:
3.5 years’ minimum within a brand marketing role
Exceptional analytical ability with strong commercial acumen
Ability to work well in a collaborative, cross-functional environment
Ability to manage multiple projects at once
Exceptional communication and organisation skills