The Number of Marketing Jobs Continue To Rise Within The Midlands...

Marketing Vacancies Are Rapidly Rising...                                                                                                                                                                               

According to survey data from the Association of Professional Staffing Companies (APSCo) UK, recruiters have more than a 40% increase in marketing jobs year on year however are seeing a 6% drop in placements. So, whilst the job flow is exciting, marketing recruiters are often struggling in filling their vacancies due to the lack of marketing candidates available. Further clarification can be found by an exciting recent study finding that it is now an excellent time to be a marketer within the Midlands, with a 20% growth of marketing jobs seen within the region. Marketers now looking for a career move find themselves in an exciting position, with a wealth of jobs to apply for and excellent candidates have many career options open to them.

However The Pool Of Marketing Candidates Continues To Fall...

During the recent economic downturn, inevitable cut backs were needed to be made, businesses were quick to lose heads from their marketing departments, with marketers seen as a ‘luxury’ resource that they could do without. Junior marketers have not been invested in and developed, and the result a few years down the line is that we have a dwindling force of marketers in the Midlands. Teaming this with stagnant wage levels within the UK, this has caused something of a stalemate.

The Demand For Digital Candidates...

At the same time the dominance of digital marketing has dramatically changed the scope of marketing during the recession years. A recent report suggested that over 70% of businesses are now looking to invest further in their digital channels. This could further compound the situation, since there are already fewer specialists in this emerging discipline due to the lack of investment in developing marketing skills.

The Interview Is Equally Important For Both Hiring Managers and Candidates...

Whichever way we look at this situation, this is an excellent position to be in for hiring managers and candidates however the interview is critical on both sides. Hiring managers must remember to sell their companies to entice candidates, while candidates must remember to sell themselves alongside asking questions to ensure that the company can provide their ideal marketing job and work environment as we believe a perfect culture fit is vital to a happy and successful career.

Our Career Advice

When making your next career move within marketing, we would always advise you to first of all, really think about the career path that you are wanting to take including business size, sector and whether you would prefer a broad or specific role. Once you are confident in your decision to move on, ensure your CV sells your skills and is properly formatted, read our top five simple tips for a stand out CV.

Now is the perfect time to consider your next career move, we have access to a broad range of marketing jobs across the Midlands.

Please submit your CV and if your experience is relevant and a specialist consultant will be in touch shortly.